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Authors Can Learn...
(This is a quick view of the AUTHOR HELP
and GO FOR THE GOLD drop-down menus.)

♦ First Things First 
♦ Why You Need Your Own ISBN
♦ About Book Editing
♦ How To Copyright A Book
♦ How To Find A Publisher
♦ About Book Marketing
♦ Whether You Need A Web Site
♦ Author Resource Links
♦ Informative Publishing Tips
♦ Link To Buy A Single ISBN
♦ Link To Buy Ten ISBNs

HOW TO GO FOR THE GOLD:
♦ How To Find A Literary Agent
♦ You May Need A Book Proposal
♦ See Sample Book Proposals
♦ See Sample Query Letters
♦ You May Need A Distributor
♦ About Children's Books
♦ About Publishing Poetry

Updated July 26, 2010

HOW WE CAME TO BE



JC Publishers evolved, almost as an after-thought. I never anticipated helping new authors publish their books. Nor did my wife and I suspect we would become involved with families coping with cancer. We don't regret either outcome.

Helping first-time authors get published has become a passion of mine, especially in light of the fact that the overwhelming majority of online publishers are taking advantage of unsuspecting authors. 

One of the worst offenses is vanity publishers' habit of setting the retail price for a book higher than it should be just so the company can make more on each book the author himself buys to resell. The lure of discounted "publishing packages" with padded (and unneccesary) charges is lucrative for these vanity publishers.

They make the bulk of their money from the author, not from book sales to the public. The typical "50%" discount off retail the author gets to buy his own book is still 20-30% more than he should pay. That 20-30% goes to the publisher who did not invest a penny in the book. The author (that's you) paid for everything. "Yes, but they were so nice!" I would be nice too if I was making two or three dollars off every book you print.

We don't limit ourselves to helping authors who want to write books of faith and inspiration, but we will not be a party to books of questionable or immoral material. At the very least, this Website is a source of free information that will enable authors to realize their dream of seeing their book in print. Those who desire personal attention will, at the same time, save much more than the fifty dollar investment I ask for book coaching. I have a personal friend who spent an even thousand dollars more than necessary for an unedited book produced by one of these vanity publishers. Sadly, it was one of the "reputable" Christian publishing companies who insisted he should have an ISBN "assigned" to his book.

My primary problem with these vanity publishers has to do with their claim, "Authors retain all the rights to their book." Yet they insist on assigning a"unique" ISBN to the author's book. There is nothing unique about it. The ISBN belongs to the publisher, not the author. That means the author does not own the publishing rights to his book, the publisher does. The publisher (the true ISBN owner) will then get a "piece of the action" for every book sold. Every subsequent order goes through that publisher. If the author owns the ISBN, he/she keeps 100% of the profits minus actual print cost for each book.

Their claim, "The author retains all rights," is not only misleading, it is simply untrue. I find that unacceptable and unethical. The ISBN page is, perhaps, the most important informational area you should visit.

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Updated August 11, 2010